If you have been following my blog (not much to follow 😉 ) you will know, that I have founded a company called: Idealizer Ltd. which is an eLab for Online Media in Switzerland.
As one of our 4 main areas of business, we have launched AdSpace, an online marketing consultancy. My team and I share some of our Search Engine Optimization know-how with companies or affiliated companies.
Other than most SEO companies, my business development background has led us to develop an Online Optimization model, rather than just search engine optimization. What we have found is, that often a person or company will have a great idea, hire a developer and launch a service. But due to the lack of online knowledge, such projects often just slumber, rather than actually take off.
We have decided, that that is a good stage for us to enter and offer our services. We started calling it: pre-angel-invest phase. What we can do, is help turn a good idea with bad online excellence into a good idea with a nice online track record.
Therefore our services cover OnSite-Optimization, OffSite-Optimization, Ad-Tuning, SiteTuning as well as optical Redesign.
One of our recent customers is an online contact lens shop (Kontaktlinsen ist the German word for contact lenses) called Linsen4you.ch.
We redid the entire shop and design part and have reduced the order process from approx. 7 to approx. 4 steps. So in case you need any contact lenses, give our friends a try and have a look at what we did. 🙂